Play

Modena International Games Festival. Meet content creators, GMs, indie authors, long-established publishers and exciting new talents

Play is an annual trade show held in Bologna, Emilia-Romagna, Italy, dedicated to the Gaming & Entertainment and Media & Entertainment sector. The event is scheduled for Apr 23-25, 2027. Play serves as a meeting point for manufacturers, suppliers, buyers, and decision-makers across the Gaming & Entertainment sector. Covering Gaming & Entertainment and Media & Entertainment, the exhibition gives attendees a broad view of emerging products, technologies, and market trends shaping the sector. Whether you are attending to source new suppliers, launch a product, or keep pace with industry developments, Play offers valuable opportunities for networking and business growth. The listing also tracks practical planning details for BolognaFiere, including the event location, dates, and links to official resources when they are available. Play is useful for exhibitors building a regional sales calendar, attendees comparing events in similar sectors, and teams deciding where face-to-face meetings can support pipeline, partnerships, and market research. Use this page to compare the show's timing, location, audience scale, exhibitor profile, and TradeShowBuzz scores before shortlisting it for your next event plan.