Salesforce Dreamforce

Name: Salesforce Dreamforce
Start: 2026-09-15
End: 2026-09-17
Location: Moscone Center

Sep 15-17, 2026

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About This Show

Dreamforce is Salesforce's flagship annual conference at Moscone Center in San Francisco, running September 15-17, 2026, with virtual sessions continuing through September 18 via Salesforce+. The 2026 programming centers on the "Agentic Enterprise" theme, showcasing Agentforce and AI agents across CRM, data, sales, and service operations, spanning 1,600+ sessions, 150+ hands-on trainings, and 240+ community roundtables. Salesforce Chair and CEO Marc Benioff headlines the main keynote alongside special guests, with an expansive partner expo running throughout.

Frequently Asked Questions

When and where is Dreamforce 2026?+

Dreamforce 2026 runs September 15-17, 2026 at the Moscone Center in San Francisco, with virtual sessions continuing through September 18 via Salesforce+.

How much does a Dreamforce 2026 ticket cost?+

Salesforce's official Full Conference pass is priced at $2,299, with early registration tiers as low as $1,499 and a group rate of $999 per pass for teams of three or more.

What is the main theme of Dreamforce 2026?+

The conference centers on the "Agentic Enterprise," showcasing how organizations deploy Agentforce and AI agents across CRM, data, sales, and service operations.

Who keynotes Dreamforce 2026?+

Salesforce Chair and CEO Marc Benioff headlines the main keynote alongside special guests; the full speaker lineup continues to be announced closer to the event.

How large is Dreamforce 2026?+

Programming spans more than 1,600 sessions, 150+ hands-on trainings, and 240+ community roundtables, alongside an expansive partner expo.