SHOT Show
About This Show
SHOT Show is the trade-only show for the shooting, hunting and outdoor industry, run by NSSF. According to the organiser, the 2027 edition runs 19 to 22 January at The Venetian Expo and Caesars Forum in Las Vegas, with an exhibit floor, a New Product Center, education sessions and networking events.
Frequently Asked Questions
When and where is SHOT Show 2027?+
According to the organiser, the 2027 SHOT Show runs from Tuesday 19 to Friday 22 January 2027 at The Venetian Expo and Caesars Forum in Las Vegas, and it notes that the schedule and actual venue are subject to change. TradeShowBuzz lists the venue as The Venetian Expo and the event as annual, so check the organiser site for the Caesars Forum halls. The organiser lists the next editions as 25 to 28 January 2028 and 23 to 26 January 2029.
What are the exhibit hall hours?+
The organiser's schedule gives 8:30 AM to 5:30 PM from Tuesday to Thursday and 8:30 AM to 4:00 PM on Friday, at both the Venetian Expo and Caesars Forum. The New Product Center and the exhibit floor have their own daily entries on the same page. Activities before opening day, such as the Supplier Showcase on Monday 18 January, run on separate times, so read the full schedule before you book travel.
Who can attend SHOT Show?+
The organiser says SHOT Show is a trade-only event, restricted to the shooting, hunting and outdoor trade and to commercial buyers and sellers of military, law enforcement and tactical products and services. It is not open to the public and nobody under 16 is admitted, including infants. Every registrant, exhibiting staff and media included, needs a unique email address, and the organiser asks you to read its attendance requirements page before registering.
What is on besides the exhibit floor?+
The organiser's schedule lists the New Product Center, SHOT University, a Law Enforcement Education Program and Export Training Sessions, which are booked separately from the exhibit hall. It also lists a Supplier Showcase, an Industry Welcome Reception with the Great American Drone Show on Tuesday 19 January, evening networking receptions at the Great Outdoors Plaza and an NSSF and HAVA charity golf event on Sunday 17 January.
Where should I stay for SHOT Show?+
The organiser's hotel page names a headquarters hotel and a list of official hotels, with a handful directly connected to the show because it spans Caesars Forum and the Venetian Expo. It says space is limited and warns that most Las Vegas resorts have a longstanding policy of not permitting firearms, so consult each hotel about its current policy. Its blog also has guides to lodging and travel in Las Vegas.
How do I exhibit at SHOT Show?+
The organiser's site has an Exhibit Today page and an exhibitors section with an exhibitor toolkit, an exhibitor academy, daily move-in information, exhibitor FAQs and a new exhibitor inquiry form. Suppliers to shooting, hunting and outdoor manufacturers can look at the Supplier Showcase options. The organiser's home page said exhibit space was still available when TradeShowBuzz checked on 9 November 2026.
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