White Label World Expo - UK

According to the organiser, the show runs on Wednesday 11 and Thursday 12 November 2026 at ExCeL London, in Halls N6 and N7. TradeShowBuzz lists it as White Label World Expo UK, an annual event, while the organiser's site calls it the White & Private Label Expo London.

The organiser gives Wednesday 11 November 2026 as 10 am to 5 pm and Thursday 12 November 2026 as 10 am to 4 pm, both in GMT. The organiser site has an add-to-calendar link on its visitor information page.

The organiser promotes free tickets for visitors and says on its site that a limited number are left. Register through the Free Tickets button on the official website, and check the organiser for the latest availability before you travel.

The organiser recommends the Elizabeth Line as the quickest route. You can also take the Jubilee Line to Canning Town and change to a Beckton-bound DLR train to Custom House. Mainline stations including Paddington, Liverpool Street, Waterloo and King's Cross St Pancras are listed, with the TfL Journey Planner for routes.

Follow the signs for Royal Docks, City Airport and ExCeL. The organiser says there is easy access from the M25, M11, A406 and A13, and recommends the postcode E16 1DR for sat nav. Check ExCeL London for current parking arrangements.

The organiser names HotelPlanner as the official hotel partner, with rates for exhibitors and visitors, and advises booking early. For general enquiries, contact enquiries.wlwe@bsmexpo.com or +44 117 313 7144. The show is run by Business Show Media.