Industry insights, exhibitor tips, show recaps, and expert analysis from the trade show world. Whether you are planning your first booth, looking to improve your ROI, or staying current with the exhibition industry, our articles cover the strategies, trends, and case studies that help exhibitors and attendees make smarter decisions. Browse all articles below or filter by category to find what is relevant to you.

August is one of the quieter US trade show months - but it still brings Gamescom, Black Hat, Ai4, and busy Las Vegas and New York market weeks. Here are 20+ major August 2026 trade shows by date, city, and industry, plus how to use the lull to prep for fall.

Eurosatory 2026 drew 60,000+ professional entries and 2,600+ exhibitors to Paris for its largest edition ever. Here's what defined the show: the drone question going mainstream, two new European tanks, and Ukraine arriving as a seller.

127,000 trade visitors, 2,804 exhibitors, AI running live on the show floor, and a clear signal that mono-material is now the specification baseline — here's what moved at interpack Düsseldorf 2026.

Natural Products Expo West 2026 brought 66,000+ attendees and 3,200+ brands to Anaheim for the 45th edition. Here's what defined the show: protein's comeback, regenerative agriculture's rise, women's health breakout, and the debut CPG Innovation Summit.

CONEXPO-CON/AGG 2026 drew 140,000+ professionals from 128 countries across 2,000+ exhibitors and 3M+ sq ft in Las Vegas. Key launches: Cat 319, Komatsu HM460-6, CASE TL100EV, Liebherr LTM 1090-4.3, Bobcat RogueX3, and Tadano's 100-ton electric EVOLT crane.

NAB Show 2026 drew 58,000+ registered attendees to Las Vegas — and proved that the broadcast industry's flagship event now serves a much broader audience: content creators up 140%, 13,000+ corporate media professionals, and delegates from 75 professional sports teams, all sharing the floor with traditional broadcasters.