Industry News
Curated headlines from the trade show and exhibition industry's top publications, associations, and expert blogs. Stay current with exhibitor announcements, show openings, industry trends, and market news from across the events world. Whether you follow technology, healthcare, food, or manufacturing events, our news feed surfaces the stories that matter to trade show professionals, exhibitors, and event marketers.
The Brief: Paws of Fame and Hidden Frequencies
This week’s hot takes on hot topics in experiential marketing cover Dogsters’ Paws of Fame experience, Carrera Eyewear’s Paint My Ride Tour and Puma’s Hidden Frequencies. The post The Brief: Paws of Fame and Hidden Frequencies appeared first on Event Marketer.
Leading Sustainability in Major Venues: A Conversation with McCormick Place
How McCormick Place is integrating sustainability into event operations
How Oatly Turned Its One-Day Beverage Industry Event Into an Experiential Playground
The beverage brand gathered founders, operators, media, creators, and hospitality leaders to explore the trends shaping what consumers sip.
How Sands® Resorts Macao Pulled Off a High-Profile Showcase Event in Mere Months
More than 300 of the world’s most influential, high-net-worth wedding planners, designers, hospitality leaders, and luxury brand visionaries came together at 2026 DWP Congress in Macao.
Trade Shows and the Desire to Change
Are trade shows are relevant? Is there a future for industry trade shows? Are companies willing to spend their valuable marketing dollars building a temporary structure just to attract new customers or meet with existing ones? The post Trade Shows and the Desire to Change appeared first on Classic…
Meet the 2026 TSE Trailblazers: Andrew Olson
CHICAGO — Andrew Olson, Senior Director, Customer Operations at RX, has helped redefine Customer Success at the organization by reengineering the operating model behind it, introducing a lifecycle-based progression model that connects onboarding rigor, engagement depth, health scoring and…
Hyve Acquires Virtuosi League, Its 7th Deal in Recent Months
Founder-led leadership community joins Hyve; VL adds executive forums, development programs and thought leadership
6 ideas poderosas que marcaron las conversaciones de Convening LATAM 2026
Convening LATAM 2026 reunió a 500+ líderes y profesionales de 22 países para explorar las tendencias que están redefiniendo la industria de reuniones. Desde liderazgo e inclusión hasta inteligencia artificial y diseño de experiencias, estas fueron algunas de las ideas más poderosas que marcaron el…
EPARTRADE Launches Industry Platform Licensing Program to Keep Audiences Connected Year-Round
CHICAGO — After nearly a decade of building and scaling a digital ecosystem within the performance and racing industry, EPARTRADE is launching its Industry Platform Licensing Program to empower organizations across industries to operate B2B platforms using the EPARTRADE Infrastructure. The launch…
QSNCC opens Bangkok’s first city-centre bonded warehouse for international exhibitions
Queen Sirikit National Convention Center (QSNCC) has launched a bonded warehouse service for international exhibitions and events, becoming the first city-centre venue in Bangkok to offer the facility. The move is designed to simplify temporary import procedures for organisers and exhibitors. A…
U.S. OMB Proposal Could Impact Events Industry: How to Get Involved
WASHINGTON, D.C. — Legislative Action Day 2026 may be behind us, but the Exhibitions & Conferences Alliance’s (ECA) work is never done. On May 29, 2026, the U.S. Office of Management and Budget (OMB) released a 400-page proposed regulation that goes after how the federal government manages grants.…
ArcTanGent Becomes the UK’s First Safe Listening Festival
ArcTanGent will become the United Kingdom’s first Safe Listening Festival, placing hearing health and audience wellbeing at the heart of the live music experience. Developed in partnership with the University of Manchester, University of Nottingham, and University of Derby, and supported by…
My CEM Still Opens Doors
After more than three decades in the exhibitions industry, Dan Cole has a simple answer for anyone debating whether to earn their CEM: the credential doesn’t just sharpen your skills, it compounds them. From speaking on global stages to teaching the very curriculum that once shaped him, Dan traces…
Tutankhamun immersive exhibition opens at NEC Birmingham
Tutankhamun: The Immersive Exhibition has opened at the NEC Campus in Birmingham, where it will run for 12 weeks until 13 September. The 2,000sqm touring production combines immersive projection technology, virtual reality, interactive experiences and museum-style displays to tell the story of the…
What Makes a Micro-Experience Memorable?
CHICAGO — At large-scale events and trade shows, it can be hard to stand out from the crowd and ensure you’re a memorable part of an attendee’s experience. To help address the need to connect authentically with attendees, some event organizers and brands are leaning into designing micro-experiences…
Food Recovery Network Shows How Events Can Cut Waste
Food Recovery Network (FRN) has recovered more than 100,000 pounds of surplus food through its partnership with Gaylord National Resort and Convention Center. It also reported more than 14,000 pounds recovered from two major Bay Area tailgate events. The nonprofit works with college students, food…
Experiential Marketing Trend of the Week: Scooping
Experiential marketers are practicing intentionality this year, trading in swiping and touch screens for what’s real. Whether it’s the always-nostalgic anticipation of receiving a heaping scoop of something that’s going to be all yours, or the proprioceptive feedback created by repetitive motions…
INDIA RISING: THE NEW POWER HOUSE OF GLOBAL BUSINESS EVENTS
The MICE industry—Meetings, Incentives, Conferences, and Exhibitions—is emerging as one of the most powerful drivers of business tourism and economic growth in India. In 2026, this sector is no longer operating in isolation; it is deeply integrated with trade, investment, infrastructure, and global…
JCK 2026 Dazzled the Global Jewelry and Watch Community with Expanded, Curated Experiences
The annual trade event in Las Vegas welcomed more buyers and retailers this year.
FROM INNOVATION TO IMPACT: HOW TECHNOLOGY IS REDEFINING EXHIBITIONS IN 2026
Technology has moved from the periphery to the core of the exhibition industry. In 2026, it is no longer a supporting function—it is a defining force that shapes how exhibitions are planned, experienced, and measured. What was once considered an enhancement is now an essential component of success.…